The Mopar edition cars for Dodge are pretty well-known to be limited production and carry unique styling. Each year for Mopar editions, they figure out how to make it better than the last and I believe they’ve certainly topped themselves this time to commemorate 80 years of Mopar. We will point out details given from the press release as well as some photos for your enjoyment!
Side by side comparison at the reveal
Hand painted, special 392 logo
Left angle – Side by side comparison
Unique 90 degree mopar logo outlines this unique 392 hand painted badging
There is no comparison when it comes to hand painted to the same factory automation
Right angle – Side by side comparison
The Mopar cold air intake of the Mopar ’17 delivers a performance boost and is aided by an air catcher duct system via the headlamp. The upgrade, inspired by the Dodge Challenger SRT Hellcat, feeds additional cold air into the vehicle.
The rear decklid spoiler receives the Pitch Black treatment, and the Mopar Design badge on the spoiler is turned black-on-black.
Standard chrome exhaust tips are replaced with Dodge Challenger SRT Hellcat black exhaust tips.
A special serialized Mopar ‘17 80th Anniversary badge is included under the hood, announcing 1-80 of the Contusion Blue version and 1-80 of the Billet Silver option.
The Mopar ’17 Dodge Challenger exterior comes in only two color options. Hand painted two-tone contusion blue and billet silver with pitch black.
The fixed Mopar 392 logo, also hand-painted, gives a unique appearance to it rather than seeing the same old badge or vinyl. Note the Mopar logo turned 90 degrees to appear as the number 3 is a nice touch. Other reminders that circle the car make it obvious of its special edition.
The shaker hood will be standard along with hand painted pitch black areas surrounding. The Mopar logo and hand painted pitch black continues to the rear spoiler.
The 20 x 9-inch wheels carry the Dodge double forward slash logo which is also standard on the scat pack R/T. Black exhaust tips from the Hellcat exit the rear.
The standard satin black of the Shaker Hood package by Mopar and Shaker Hood scoop surround is painted Pitch Black, contributing to the unified upper exterior appearance of the Mopar ’17 Dodge Challenger.
Mopar Shaker strut tower braces and caps are silver powder-coated and increase rigidity and handling of the Mopar ’17 Dodge Challenger.
The Shaker Hood package by Mopar provides performance gains with a hint of vintage styling.
The 6.4-liter, 392 HEMI engine rated @ 485 horsepower and 475 lb.-ft. of torque and is equipped with the shaker hood which provides subtle performance increase and old school styling. Do we wish this was supercharged? Maybe. With how much labor is put into hand crafting this entire car though, the cost has to balance somewhere and if this were a Mopar edition Hellcat, we couldn’t justify what I would imagine a $100k sticker price for a Challenger.
A factory cold-air intake also delivers a slight performance advantage and more air is provided by the Hellcat derived air catcher system built into the headlamp. Mopar unique strut tower braces and caps are silver powder-coated and increase rigidity and handling. 4 piston Brembo brakes provide stopping power, although I think we would all like to see 6 piston calipers.
Heading inside, performance seats customized with Tungsten Mopar logos embroidered on the seatbacks dress up the Mopar ’17 Dodge Challenger.
Tungsten stitching matching the embroidered Mopar logo borders the performance seats and continues throughout the Mopar ‘17, touching the door panels and additional interior areas.
The seats are similar to that you would see in a road & track edition up to SRT trims but customized with Mopar logos instead to remind you of the special edition. Tungsten stitching trim the seats and throughout the vehicle. All other bits are familiar to what we see in other higher end trims from Dodge or of the FCA family models.
Special documents & goodies
The Mopar ’17 Dodge Challenger includes exclusive content that highlights the vehicle’s prestige and collectability. A Mopar ‘17 80th Anniversary badge is located under the hood, announcing 1-80 of the color option you chose. That’s right, only 80 vehicles will be produced for each color option making a very slim availability of only 160 ever made for this edition.
Each customer will receive an owner’s kit, which includes the following:
- Mopar welcome letter
- “Birth certificate” with vehicle specs, manufacture date and vehicle number
- Hand signed by builder from the FCA US LLC product design office
- Booklet with special information of car
- Custom acrylic memorabilia showpiece
- Mopar spare valve stem caps
- Mopar ’17 keychain and 80th anniversary badge
Celebrate Mopar’s 80 years
1946-1959 MoPar Manual
1949 Mopar Accessories
1949 Mopar Radios
1963 Mopar Wire & Cable Ad
1964 Mopar Ran Out of Space Ad
1972 Mopar Ad
1989 Mopar Performance Ad
Mopar Logo 2002-Present
Mopar 80th Anniversary
Mopar Logo 1937-1947
Mopar Logo 1954-1958
Mopar Logo 1959-1963
Mopar Logo 1964-1971
Mopar Logo 1972-1984
Mopar Logo 1985-1990
Mopar Logo 1991-1997
Mopar Logo 1998-2001
1930s – The Mopar brand, a contraction of the words Motor Parts, is born on August 1, 1937, as the name of a line of antifreeze products.
1940s – The Mopar name expands to encompass a full line of products for Chrysler Group vehicles.
1950s – The Center Line, Michigan, Mopar Parts Depot opens to supply products in a timely fashion to critical markets. The parts center still flourishes today, with more than 1,300 employees and more than 16.5 million parts shipped out annually from the Center Line complex.
1960s – The Mopar Omega M logo debuts, and racers like “Big Daddy” Don Garlits (above) help cement the brand’s winning legacy in drag racing. By decade’s end, Chrysler Group muscle-car vehicles are commonly referred to as “Mopar” cars.
2012 – The Mopar brand celebrates 75 years and accelerates its transformation into a brand responsible for the “customer journey” of all FCA vehicles around globe.
1970s – Mopar launches “Direct Connection,” a line focused on performance parts.
2008 – Paying homage to its performance heritage, Mopar introduces its first factory-built drag race “package car” in 40 years, the Mopar Dodge Challenger Drag Pak.
2010 – Mopar introduces the Mopar ’10 Challenger, the first in a series of limited-edition Mopar vehicles.
2011 – The brand continues to expand globally, opening distribution operations in Shanghai (pictured) and Dubai, along with Mopar Express Lane facilities in the Middle East.
2012 – Mopar provides the first factory-connected tablet technology in the service lane via Mopar wiADVISOR.
2010 – Mopar offers the industry’s first smartphone vehicle-information apps.
2016 – The 1,000th Mopar Express Lane is opened in the U.S., with more than 1,750 Mopar Express Lane locations operational in more than 20 countries around the world.
2008 – Mopar Express Lane service offering quick oil changes and more launches at dealerships.
2016 – New Mopar Crate HEMI® Engine Kits are brought to market, enabling enthusiasts to drop modern HEMI engines power into classic 1975 or earlier vehicle models.
2016 – Mopar-sponsored Dodge Charger R/T National Hot Rod Association (NHRA) drag racers, such as Matt Hagan (above), dominate the NHRA Funny Car class, capturing four championships in the last six years. The Mopar and Dodge brands capture the 2016 NHRA Manufacturers Cup.
80 years of Mopar
I would like to pay credit to my colleagues with PetroleYUM, Dodge, FCA and Chicago Auto Show for providing this opportunity to see these special vehicles in person as well as providing all the stock high-resolution photos and press release information. I would also like to thank FCA for giving me a very cool gift that contained much of this information to write about (see pictures below).