Corporations world-wide love the opportunity to get in front of you during Christmas time and the holiday season. Some are more effective than others.
In terms of Christmas and holiday advertisements, I’m going to hands-down vote this one as my favorite for this year. Christmas and snow go together like a Group B Lancia 037 and a rally stage, so using the legendary rally car for hauling duties makes it that much better.
Need a Christmas tree? Strap it on top! The short video ends with the 037 arriving at Girardo &Co’s showroom, in South West London. A showroom that is by no exaggeration, littered with all sorts of vintage exotica.
I think they used the perfect car for the job.
via: [Girardo & Co.]